Encourage Cyber Monday or Grinch.exe?
… traffic to many of the largest shopping websites soared 37% over last year's so-called Cyber Monday, … More than 70% of retailers surveyed by BizRate Research planned to offer Cyber Monday promotions this year, up from 43% last year…. CompUSA says online orders Monday, from 9 a.m to 2 p.m. CT, were up 48% from the same time frame a year ago….
- 72 million consumers will shop online this year on Cyber Monday. Source: BIGresearch for Shop.org
- More than half (54.5%) of office workers with Internet access, or 68.5 million people, will shop for holiday gifts from work this year, up substantially from 50.7 percent in 2006 and 44.7 percent in 2005. Source: BIGresearch for Shop.org
- Men are more likely to shop from work than women (57.3% vs. 51.7%) and young adults 18-24 years old are more likely to shop there than any other age group (72.9%). Source: BIGresearch for Shop.org
I know this issue is getting big when my wife even asks me, “What’s up with this Cyber Monday thing?” In fact, many article point out that Cyber Monday is actually a marketing ploy and other shopping days leading up to Christmas are even bigger. See: Cyber Monday: Myth and Reality
Their article warns of the dangers of too much surfing by staff and offers fairly simplistic recommendations:
1) Define an appropriate application control policy
2) Monitor your PCs
3) Understand where the vulnerable applications are in your network.
4) Be aware of new vulnerabilities
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